Ok Boss Hawg you are nothing if not persistent. I should not have to feel compelled to plead my case but I feel as though I am being accused of something, so here are the facts in response to your post:
My computer business, NorthWeb Online provides hosting services and a slew of other things to individuals, organizations and businesses. I have hosted photos for a couple different threads on this website as a service. I permit a certain number of people server rights to upload to different directories on my server (within filesize and bandwidth limits) as a service to this site and a few others. I did not know the WestJet photo was on there until you mentioned it. I posted the HS748 photo for, if I recall correctly "Flightlevels" as a courtesy since Flightlevels
asked how to post a photo. You will find many directories on my server allocated to such "public services" - /avcanada just happens to be one of them that many have the rights to upload to. As a pilot and person who is interested in aviation a great deal, offering this service is not a big deal and I enjoy doing it. If you would like to be able to host things on the nwonline.ca domain please ask and I will see if I can make room for you. I will have to contact JJAL to find out who he/she really is - I obviously gave server rights to them (or JJAL was using different alias, perhaps - a distinct possibility because I do not know who jjal is.)
I cannot comment on JJAL's "plugging" of my photo of Bearskin's metro (I think that was the one you were referring to, right?). Coincidence, perhaps or maybe JJAL is an avid Airliners.net user who works at Bearskin and the photo caught his or her eye. "methinks you have a fan" - quite possibly I suppose. I'll take a fan.
I cannot comment on JJAL's sentence structure or English. I can't imagine it takes too much of a brain to try to spell things right or write grammar good so that would hardly be something that can identify one person. That's like saying "User A" always spells "thier" instead of "their" and User B does the same, thus, User A = User B. I thank you for the compliment of my posts' grammar and spelling, however. I do try to keep things correct and proper - I find they are much easier to read than the rubbish you can get from others.
I have tried to remain nameless here but that is obviously not possible anymore. You are correct my name is Matt C and I work for SFA - I own NorthWeb Online and appear on several websites including Airliners.net, as you pointed out. Yes, there is another Matt that has worked at SFA since 2004 but I am not about to reveal his full name as it is certainly not my place. I do not know if he posts on AvCanada and have never asked. The SFA site only lists supervisory personnel - the only reason I am on there is because I manage the website and want to be available if someone has a complaint, suggestion or problem with SlateFallsAir.com. I did not want to become publicly known by my name here but that is obviously no longer an option; I have nothing to hide and have no problem with my coworkers or employer knowing who I am. Although some level of anonymity was nice. On occasion I have altered specifics in my post to try to conceal some things about me or my company, in case you go digging through the archives and decide to throw something else at me.
JJAL may work for us, could be the CP, could be the owner looking for some public input on what others think of his company, may have worked in the past (we have seasonal guys that don't stick around always) or may work for another operator. I have no idea, nor do I really care.
Similar fleets, well off hand (and with some help) I can think of: (forgive me for errors)

BAMAJI AIR (C185, C206, FBA2C, C208, DHC2)

KNEE LAKE (C206, C208, DHC2)

LAC LA CROIX (C185, DHC2, DHC3)

WILDERNESS AIR (C185, DHC2, DHC3)

NORTHWAY (C180, C185, C207, DHC2, DHC3, C208)

RIVER AIR (PA18, C180, C185, C206, DHC2, DHC3)

AIR SANDY (C206, C207, DHC2)
Some are in NWO and all are close - all have similar fleets to SFA. Most are year round operations too. It's not like myself and JJAL both claim to be working for a company flying some obscure only-two-remaining-airworthy specimens of an aircraft.
I will send JJAL a PM requesting clarification, for no other reason than to figure out how JJAL has access to my server. I assume he/she got it using their real name or another avcanada name... but I will check. I do not intend to reveal their identity as obviously JJAL has remained anonymous so far.
Out of my curiosity, answer me this:
"Strong focus on safety and you never fly overloaded" from whom did that little tidbit come from? You certainly could not have made it up since, technically, all companies are supposed to have a strong focus on safety and never fly overloaded. Perhaps you are an insider trying to root out this jjal to settle some previous score? Who knows... this whole thing is getting pretty childish.
I have just spent a great deal of my time trying to justify to you, anonymous Boss Hawg, who I am and who I am not. Please go ahead an either post your name here or PM me so your facelessness is lost. The fact I have put so much energy into it maddens me, as I have far better things to do than this kind of crap. You pretty much (and in a pretty condescending way, btw) accused me of trolling this forum. Forgive me for being kind of peeved.
If you would like to rip into me, my company, my job or my standards as a poster on AvCanada, feel free. My next reply won't be as detailed and will certainly leave some room for improvement in the grammar section.
MC